12 Jun How Fortune 500 Employers Attract the Best Talent
The good folks at WilsonHCG have recently released their 2017 report looking at the world’s greatest employment brands. We had a chat with John Wilson to find out more.
Have a listen to our chat below, keep reading for a summary and don’t forget to subscribe to the Employer Branding Podcast.
What are some of the top findings for this year’s report?
We found that for a 3rd year in a row we had three companies that just have consistently done a fantastic job, we’ve had their report evolve a little bit as times have changed and drivers have changed, companies like General Mills, Johnson & Johnson and Goldman Sachs have remained at the top of the list. We’ve seen a change from our team with the increased transparency companies are having about what it’s like to work in the organization. We look at the top 10-15 companies and we start seeing these absolute consistent behaviours within many of these companies. It’s not all the tech brands that everybody thinks, “Oh, I’m sure Google is number one and Facebook is number two.” It isn’t the case. There’s a lot of these 100-year-old companies like the General Electric or P&G that’s mixed in with your tech company like a Salesforce and Cisco.