08 Jun Beauty Tech for Good: L’Oréal Group launches international competition for sustainable beauty start-ups
L’Oréal Group has launched the ‘Beauty Tech for Good Challenge’, an international competition showcasing the world’s most promising sustainable, responsible, and inclusive beauty tech startups.
The project gives digital & tech startups, regardless of size, the chance to create a positive impact in the future of beauty. The judging criteria is based on three key pillars: protect the planet, build a sustainable & ethical digital ecosystem, and products and services for all.
Protect the planet includes contributing to sustainable global ecommerce, reducing digital carbon footprints, promoting sustainable consumer practices, traceability from conception to lifecycle, and modelling of green technologies.