Meet Snap’s Secret Weapon: Digital Avatar Maker Bitmoji

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On an overcast morning in June, a dozen or so young illustrators and animators gather in the lunchroom at the Bitstrips offices, located in an unassuming industrial building in Toronto’s swiftly gentrifying Queen Street West neighborhood. The occasion is the creative department’s twice-weekly brainstorming session, known internally as a Bitmojam, during which a new crop of bitmoji, the company’s illustrated digital mash notes, will begin to take shape. On a whiteboard, someone has written out the day’s challenge: “Shade.”

Read more: https://www.fastcompany.com/40437794/meet-snaps-secret-weapon-digital-avatar-maker-bitmoji?utm_source=postup&utm_medium=email&utm_campaign=Fast%20Company%20Daily&position=1&partner=newsletter&campaign_date=08102017

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